“I bet you look good on the dance floor”. I somehow think that Matt Helders would never have thought, when he was working on Whatever People Say I Am, That’s What I Not, that down the line that he would end up dressing people on the dance floor. Alongside Metalheadz’ Goldie, he is releasing a capsule collection, informed by musical culture, for British label Supremebeing.
To kick off the look, Supremebeing will be holding a launch party at Urban Outfitters, Oxford Street, on 8th September from 6pm to 8pm. Expect goodie bags and DJs bringing the noise.