FILA and Pepsi join forces for a capsule collection

Two big labels linking up in the fashion world is of course nothing new, as we profiled recently in our extended feature on Supreme and LV’s high end collab.

But sportswear brand FILA have grabbed our attention by flipping the brand partnership game up with with none other than beverage giant Pepsi.

Seemingly going the other way from Preme in terms of ‘luxury’ items, the collection sticks true to what FILA does well, namely tees, shorts and socks, all bearing both logos as well as some vintage Pepsi design thrown in.

Whilst Pepsi have previously worked with The Hundreds and Urban Outfitters, our money is on this one being their best venture into fashion yet. Take a look at the capsule in our gallery below.